Ella Surveys

Ella is an AI-powered voice note survey platform that has been developed to drive deeper insights into public preferences, attitudes, and sentiment.
As the in-house UI/UX designer, I worked with the Ella team to overhaul their landing page, product, and visual identity.
Role
Lead Designer
Project
Web Design Visual Identity Product Design
Timeline
8 weeks
Team
1 Designer 1 Developer 1 PM
💌
This product portion of this project is still in the works, and I'm unable to publish a full case study until after launch. For now, please enjoy an abbreviated version below :)

Product Design

Multi-lingual, geolocated, AI-powered voice note surveys to capture real, honest feedback from your stakeholders.

The Daedalus visual identity introduces a playful yet sleek UI, which captures a sense of innovation while not being overly isolating or aloof—a key quality for this community-centric platform. Incorporating greens and gradients, the color palette conveys a sense of motion and growth, mirroring the brand image of creative, innovative thinking.
Multilingual survey creation flow.
Geo-located survey responses design (submission & analysis).
Survey overview screen & voice note response screen.

Web Design

A landing page design to refresh the brand look and highlight Ella's new features/updates

The Daedalus visual identity introduces a playful yet sleek UI, which captures a sense of innovation while not being overly isolating or aloof—a key quality for this community-centric platform. Incorporating greens and gradients, the color palette conveys a sense of motion and growth, mirroring the brand image of creative, innovative thinking.
Hero Section
Features section
About Section
About section
Public Engagement Features Section
From left to right: Landing page, About page, Multilingual Features page
From left to right: landing page,

Visual Identity

Elegant, airy, and modern.

The Ella visual identity introduces an elegant and sleek UI, which captures a sense of lightness and simplicity while still feeling innovative. Incorporating cool colors and gradients, the color palette conveys a sense of airiness, giving the brand a fresh and flowy feel.
Lora Medium
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z a b c d e f g h i j k l m n o p q r s t u v w x y z
Outfit Light
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z a b c d e f g h i j k l m n o p q r s t u v w x y z
Let's make something special.
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